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Trademarks


A Trademark War Between Amul and Amool? Yes, and Here’s What It Means for You
When you hear the name “ Amul ,” what immediately comes to mind? For most Indians, it's a name synonymous with quality dairy products —...
Ineurous IP
Jul 105 min read


Khadi Is Not Just a Fabric – It's a Trademark: What Startups and Brands Can Learn from KVIC's Legal Battles
Introduction In India, the word "Khadi" carries emotional and cultural weight. It’s woven into the very fabric of our freedom movement,...
Ineurous IP
Jul 94 min read


The Psychology Behind Successful Trademarks: What Makes a Mark Memorable?":
In today's competitive market, brands are constantly fighting for consumer attention. Some trademarks shine brightly, while others fade...
Ineurous IP
May 125 min read


Understanding Trademark Eligibility What Can and Cannot Be Trademarked
In today's competitive business landscape, trademarks play a critical role in how brands are perceived. They are not just symbols; they...
Ineurous IP
Apr 244 min read


Trademark Licensing and Assignment: What You Should Know
In today's fiercely competitive market, effectively using brand assets is crucial for success. Business owners and entrepreneurs need to...
Ineurous IP
Apr 194 min read


Understanding the Key Differences Between Trademark and Registered Trademark for Your Business
Starting a brand can be both thrilling and daunting. While entrepreneurs are excited about their products and services, they often...
Ineurous IP
Apr 184 min read


Common Trademark Mistakes Every Entrepreneur Should Avoid for Strong Brand Protection
In today's competitive marketplace, securing a strong trademark is vital for any entrepreneur aiming to build a successful brand....
Ineurous IP
Apr 174 min read


Beyond Registration: Leveraging Your Trademark for Marketing and Brand Growth
In today's competitive market, understanding the full value of a trademark is essential for business owners. While the primary role of a...
Ineurous IP
Apr 154 min read


Navigating the Digital Landscape: How to Safeguard Your Brand's Reputation
In today’s fast-paced digital world, managing a brand’s reputation is more challenging than ever. Brands have an incredible opportunity...
Ineurous IP
Apr 94 min read
150+
Patents Filled
25+
Patents Granted
50+
Trademarks Registered
15+
Professionals from various domains
8+
Years of Excellence
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